Joe Pulizzi Epic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less Online kf8

KF8 (Kindle Format 8), Amazon tarafından geliştirilen ve Mobipocket tabanlı bir formattır. Şirket bu formatta çok iyi çalıştı. Bu format bu şirket tarafından üretilen tüm elektronik cihazlar tarafından desteklendiğinden, bu şaşırtıcı değildir. Bu cihazlardan birine Epic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less indirebilirsiniz. KF8 ile çizgi roman ve bilim kurgudan ansiklopedilere ve yazarın Joe Pulizzi anılarına kadar her türden renkli ve zengin kompozisyonlu dijital kitaplar oluşturabilirsiniz. Biçim, sabit düzen, kenar çubukları, CSS3 biçimlendirme, belirtme çizgileri, SVG grafikleri, iç içe geçmiş tablolar dahil olmak üzere 150'den fazla farklı biçimlendirme öğesine sahiptir. Bu, bu biçimi diğer mobil cihaz markalarının kullanımı için cazip hale getirir. KF8'in yeteneklerine harika bir örnek, Epic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less Joe Pulizzi bir kitapta açılır metin kullanma yeteneğidir. Bu araç, kitap içeriğinin dinamik bileşenini sembolize eder. Kindle Panel Görünümü modu da sağlanmıştır, bu sayede Epic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less kitabının resimlerini yüksek çözünürlüklü grafiklerle görüntüleyebilirsiniz. Bu çizgi roman severler ya da çocuk kurgu okurları için çok yararlı bir araçtır. Özellikle günümüzde, dijital teknolojinin gelişmede geniş çapta ilerlediği zaman. Enfes bir tasarıma sahip mutfak ve diğer kitaplar için yazı tiplerini gömmek, arka plan resimlerine metin yerleştirmek, dili harfleri, dipnotları ve kenar çubuklarını kullanmak mümkündür. Formatın yaratıcıları daha az renkli, ancak daha yararlı türleri unutmadı. Ansiklopediler ve teknik literatür için çok uygun araçlar vardır. SVG, CSS3, iç içe tablolar ve dolgulu metin çerçeveleri hakkında konuşuyoruz. Herhangi bir okuyucu, ister bilim adamı ister mühendis olsun, Kindle Format 8 formatının bu özelliklerini takdir edecektir. Kindle kitap formatının geçen yıldan beri HTML5 ses ve video etiketlerinin yanı sıra geçerli tüm HTML4 etiketlerini desteklediğini ekliyoruz. Diğer üreticilerin bazı e-kitapları, desteklenenler listesinde KF8'i içerir, ancak onlarla her zaman doğru çalışmazlar. Bu, bu biçimin önemli bir eksi. Ancak gelecekte böyle bir sorun olmayacağından ve Epic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less KF8'in tüm elektronik kitap üreticilerine genişletileceğinden eminiz.

One of FORTUNE Magazine's Top 5 Business Book Must-Reads How do you cut through the noise, commotion, and bad information that is right now cluttering up your customers' digital space?EPIC CONTENT MARKETINGOne of the world's leading experts on content marketing, Joe Pulizzi explains how to attract prospects and customers by creating information and content they actually want to engage with. No longer can we interrupt our customers with mediocre content and sales messages they don’t care about.Epic Content Marketing takes you step-by-stepthrough the process of developing stories that inform and entertain and compel customers to act--without actually telling them to. Epic content, distributed to the right person at the right time, is the way to truly capture the hearts and minds of customers. It's how to position your business as a trusted expert in its industry. It's what customers share and talk about.Once we hook customers with epic content, they reward us by sending our sales through the roof.Epic Content Marketing provides everything youneed to:Determine what your content niche should be to attract and retain customersDiscover and develop your content marketing mission statementSet up a process for creating and curating epic contentLearn how to leverage social and e-mail channels to create--and grow--your audienceMeasure the performance of your content--and increase your content marketing budgetWith in-depth case studies of how John Deere, LEGO, Coca-Cola, and other leading corporations are using content to drive epic sales, this groundbreaking guide gives you all the tools to start creating and disseminating content that leads directly to greater profits and growth.Whether you're the CMO of a Fortune 500, a digital marketer, or an entrepreneur, Epic Content Marketing gives you the tools you need to vanquish the competition. Start your epic journey now!PRAISE FOR EPIC CONTENT MARKETING"From the man who invented content marketing. Listen to this guy. He really understands the new world of marketing. The concepts in Epic Content Marketing are usable all over the world--instantly usable and useful for any business." -- Don Schultz, the "father of integrated marketing," Professor Emeritus at Northwestern University's Medill School of Journalism, and author of 13 books"Joe Pulizzi's ideas are so consistently . . . well, epic (!) that they really don't need any endorsement by anyone. But here’s mine anyway: You don't need MORE content. You need the right kind of content,strategically applied. For those organizations struggling to create a content marketing program that drives results, Joe delivers. Again." -- Ann Handley, coauthor of Content Rules and Chief Content Officer, MarketingProfs"As Joe shows us in his wonderful Epic Content Marketing, you must unlearn interrupting people with your nonsense. Instead, publish the valuable content they want to consume and are eager to share." -- David Meerman Scott, marketing strategist and bestselling author ofThe New Rules of Marketing and PR"This is a brilliant canter through the rapid and ever-changing world of content marketing. Joe has managed to capture the right blend of art and science as he plots the major trends impacting all marketers right now." -- Jonathan Mildenhall, VP, Global Advertising Strategy and Creative Excellence, Coca-Cola Company"You could say that Joe Pulizzi wrote the book on content marketing, but now it's more than just a saying.It's what you’re holding in your hands. If you truly want to be successful at content marketing, Pulizzi is one of the few who can show you the way." -- Mitch Joel, President, Twist Image, and author of Six Pixels of Separation and CTRL ALT Delete“Joe Pulizzi may know more about content marketing than any person alive. He proves it in these pages." -- Jay Baer, New York Times bestselling author of Youtility: Why Smart Marketing is About Help Not Hype“The future of successful brand building, and especially the art of solidifying the emotional connection between people and brands, will require expertise in Content Marketing. Epic Content Marketing gives all the details practitioners need without overcomplicating.” -- Professor JoAnn Sciarrino, Knight Chair, Digital Advertising and Marketing, UNC Chapel Hill"Joe Pulizzi is the godfather of our burgeoning profession of Content Marketing. He lays out the objectives, principles, and core strategies of our field in a way that's easy-to-understand, inspiring, and entertaining. If your company doesn't yet realize that it's a media company, with all the challenges and advantages that implies, you're missing the most powerful way to connect with your customers." -- Julie Fleischer, Director, Media & Consumer Engagement, Kraft Foods